Wood Model Maker Company Brand Guidelines

In this article, we’ll look at an example Wood Model Maker brand guide, including brand identity and brand voice & tone, that you can use as a template for building your own branding guide.

Need more help? Check out our Branding Resources section for information on software, templates, expert help and more.

Example Wood Model Maker Company Branding Guide

Are you looking for a sample Wood Model Maker company brand guide? In this article, we’ve put together a branding guide with sample content so you can see the type of information that you need in a brand guidebook.

Brand Identity

  • Our logo is the primary symbol of our brand. It should always be used in its original form and should not be altered in any way.
  • Maintain clear space around the logo to ensure visibility and legibility.
  • Use the full-color logo on light backgrounds and the white version on dark backgrounds.

Color Palette

Our brand colors reflect our creative and dynamic nature:

  • Primary Blue: #007BFF
  • Secondary Blue: #0056b3
  • Accent Yellow: #FFD000
  • Neutral Gray: #333333
  • Background White: #FFFFFF

Typography

Our brand typography is modern and easy to read:

  • Primary Font: Manrope
  • Secondary Font: Open Sans
  • Use Manrope for headlines and Open Sans for body text.
  • Maintain consistent font sizes and styles for a clean and professional look.

Logo Usage

Clear Space

Always maintain clear space around the logo to ensure visibility and impact. The clear space should be equal to half the height of the logo.

Logo Variations

Use the full-color logo on light backgrounds and the white version on dark backgrounds. Do not use any other colors for the logo.

Sizing

The logo should never be smaller than 1 inch in width for printed materials and 150 pixels in width for digital materials. Ensure that the proportions are always maintained when resizing.

Color Usage

Primary Colors

  • Use the primary blue (#007BFF) as the dominant color in all brand materials.
  • The secondary blue (#0056b3) can be used as a supporting color for accents and highlights.

Accent Color

  • The accent yellow (#FFD000) should be used sparingly for highlights and calls to action.

Neutral Color

  • The neutral gray (#333333) is primarily used for text and background elements.

Typography

Heading Style

  • Use Manrope for all headlines and titles.
  • Maintain a consistent heading style throughout all materials.

Body Text

  • Use Open Sans for all body text.
  • Maintain a clean and legible text style.
  • Keep font sizes consistent for readability.

Photography and Imagery

When incorporating images into our materials, ensure they align with our brand’s creative and dynamic personality. Use high-quality, engaging visuals that reflect the nature of Wood Model Maker work.

Brand Voice and Tone for Wood Model Maker

At Wood Model Maker, our brand voice and tone are carefully crafted to reflect our passion for creativity, innovation, and expertise in the world of Wood Model Maker. Whether we’re communicating with clients, partners, or our community, we want our voice to resonate with authenticity and professionalism.

Brand Voice

At Wood Model Maker, we are passionate about bringing your ideas to life through the art of woodworking. With meticulous attention to detail and a deep understanding of craftsmanship, we create stunning wooden models that capture the essence of your vision. Our team of skilled artisans combines traditional techniques with modern innovation to deliver exceptional quality and precision in every project.

We believe in the power of collaboration and strive to build strong relationships with our clients. From initial concept to final execution, we work closely with you to ensure that your unique vision is realized. Whether it’s a scale model for architectural purposes or a custom wooden sculpture, we approach each project with creativity, professionalism, and a commitment to exceeding your expectations. Trust Wood Model Maker to transform your ideas into tangible works of art that will leave a lasting impression

Brand Tone

At Wood Model Maker, we are passionate about bringing your ideas to life through the art of woodworking. With meticulous attention to detail and a deep understanding of the craft, we create exquisite wooden models that capture the essence of your vision. Our team of skilled artisans combines traditional techniques with modern innovation to deliver exceptional craftsmanship that exceeds expectations.

We believe in the power of collaboration and strive to build strong relationships with our clients. From the initial consultation to the final product, we work closely with you to understand your unique requirements and ensure that every aspect of your wooden model reflects your brand’s identity. With our commitment to quality, creativity, and customer satisfaction, Wood Model Maker is your trusted partner in transforming your concepts into tangible works of art

In every interaction, whether it’s through written content, presentations, or conversations, our brand voice and tone convey the essence of Wood Model Maker work.

Brand Positioning for Wood Model Maker

Positioning Statement

Wood Model Maker is a premier provider of high-quality, custom-made wooden models for a wide range of industries. With a meticulous attention to detail and a passion for craftsmanship, we bring ideas to life through our expert woodworking skills. Our commitment to excellence and innovation sets us apart, as we strive to deliver exceptional models that exceed our clients’ expectations. Whether it’s architectural models, prototypes, or artistic displays, our team of skilled artisans combines traditional woodworking techniques with modern technology to create stunning and accurate representations. We take pride in our ability to transform concepts into tangible objects, making us the trusted choice for clients seeking precision, creativity, and reliability in their wooden models

Key Attributes

1. Craftsmanship: Our wood model makers possess exceptional skills and expertise in creating intricate and detailed models using various types of wood.
2. Precision: Attention to detail is a hallmark of our wood model makers, who meticulously measure, cut, and shape wood to ensure the highest level of accuracy in their creations.
3. Creativity: Our wood model makers are highly imaginative and have the ability to transform ideas and concepts into tangible wooden models that captivate and inspire.
4. Versatility: With a wide range of woodworking techniques and tools at their disposal, our wood model makers can adapt to different project requirements and create models of various sizes and complexities.
5. Problem-solving: Our wood model makers possess excellent problem-solving skills, enabling them to overcome challenges and find innovative solutions to design and construction issues.
6. Collaboration: Our wood model makers thrive in collaborative environments, working closely with clients, designers, and engineers to bring their visions to life and ensure the final product meets all expectations.
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Target Audience

1. Hobbyists and enthusiasts: Our target audience includes individuals who have a passion for woodworking and enjoy creating intricate wood models as a hobby or personal project.

2. Professional craftsmen: We cater to skilled woodworkers who specialize in creating detailed wood models for various industries such as architecture, product design, and film production.

3. Educational institutions: Our brand appeals to schools, colleges, and universities that offer woodworking programs or require wood models for educational purposes, providing them with high-quality tools and resources.

4. Architectural firms: We target architectural firms that require accurate and visually appealing wood models to showcase their designs to clients and stakeholders.

5. Product designers: Our brand appeals to product designers who rely on wood models to prototype and visualize their concepts before moving forward with production.

6. Film and entertainment industry: We cater to the film and entertainment industry, providing wood models for set designs, props, and special effects, attracting production companies and art directors.

7. Collectors and enthusiasts: Our target

Unique Selling Proposition (USP)

At Wood Model Maker, our unique selling proposition is our unparalleled craftsmanship and attention to detail. With years of experience in the industry, we pride ourselves on creating exquisite wooden models that are not only visually stunning but also accurately represent the intended design. Our commitment to quality and precision sets us apart from our competitors, ensuring that each model we create is a true work of art. Whether it’s a scale model for architectural purposes or a prototype for product development, our expertise and dedication make us the top choice for clients seeking exceptional wooden models

Competitive Differentiator

As a wood model maker, our competitive differentiator lies in our meticulous craftsmanship and attention to detail. We pride ourselves on creating exquisite, lifelike models that surpass industry standards. Our team of skilled artisans combines traditional woodworking techniques with cutting-edge technology to deliver unparalleled precision and quality. With a deep understanding of materials and an unwavering commitment to excellence, we consistently exceed client expectations. Whether it’s architectural models, prototypes, or artistic sculptures, our ability to bring visions to life sets us apart from the competition

Brand Promise

At [Occupation/Business], our brand promise is to deliver exceptional craftsmanship and attention to detail in every wood model we create. We are dedicated to bringing our clients’ visions to life through our expertise and passion for woodworking. With a commitment to precision and quality, we strive to exceed expectations and provide a seamless experience from concept to completion. Trust us to transform your ideas into tangible, stunning wood models that showcase your unique brand and captivate your audience

Tagline

Tagline: Crafting Imagination into Reality

In the world of Wood Model Making, our artisans transform raw materials into intricate masterpieces that bring dreams to life. With meticulous attention to detail and a passion for craftsmanship, we create tangible representations of architectural designs, prototypes, and artistic visions. Our dedication to precision and creativity sets us apart, as we strive to exceed expectations and deliver exceptional quality in every project. From concept to completion, we are the trusted experts who turn imagination into reality, one wooden model at a time

Need help building your Wood Model Maker brand guidelines?

We’ve given you an idea of the content that would be included in a branding guide…what next? If you’re looking to build your own brand guidebook but don’t know where to start, check out our Branding Resources section above for information on software, templates, expert help and more.